The Newbury Boston
One of the preeminent addresses in Boston, the former Taj Hotel was in dire need of a major overhaul and a brand new identity to restore the property’s historic luster.
LUCID came in to realize the best independent luxury hotel in Boston —
The Newbury Boston.
Year Launched: 2021
ROOMS
With world-renowned Champalimaud Design, LUCID performed complete guest room renovations, converting under-utilized spaces to add and expand the size of guest rooms. As a result, we dramatically increased the suite count and added two spectacular Presidential suites from existing room and club space.
PUBLIC SPACES
With Jeffrey Beers International, we fully renovated all public areas throughout the hotel, including an overall redo of what had been illogical guest and service circulation.
EVENTS
The second floor was completely reconfigured with new banquet, ballroom and meeting spaces, including new bathrooms and an à la carte kitchen.
THE LIBRARY
We created a new, guest-only Library space on the ground floor from what had previously been unnecessary circulation space.
RETAIL
LUCID converted the existing ground floor café to into beautiful, new revenue generating high-end retail space, currently featuring Tiffany and Zegna.
ROOFTOP RESTAURANT
One of the toughest reservations to come by in Boston
With interiors by Ken Fulk, Contessa — a Major Food Group restaurant — is simply the place to be in Boston.
Through a lengthy and difficult public process, we created a completely new, glass-enclosed rooftop bar and restaurant, along with a new kitchen and support spaces.
Design Partners
KEN FULK DESIGN
JEFFREY BEERS INTERNATIONAL
CHAMPALIMAUD DESIGN